A Roadmap to Major Gifts Success

by George C. Ruotolo, Jr., CFRE Chairman and CEO Excerpted from May/June 2012 issue of NCDC Dimensions Magazine Major gifts campaigns are more important now than ever before.  During a recent conversation with a foundation executive, he observed that the 90/10 principle of fundraising (90 percent of funds come from 10 percent of participating donors) has evolved […]